June 12, 2025 Mackenzie Hood

Captello Launches Meeting Management Platform to Optimize Scheduling and Drive Enterprise Growth

Captello is proud to announce the official launch of its Meeting Management Platform (MMP), a comprehensive solution designed to streamline meeting scheduling, manage meetings, and boost event ROI from start to finish. Captello’s Meeting Management Platform offers a unified experience that integrates seamlessly with Captello’s award-winning Universal Lead Capture (ULC) system, empowering teams to pre-book meetings, coordinate ad hoc meetings, track real-time data, and analyze meeting outcomes — all in one secure, user-friendly platform. With this launch, Captello sets a new industry standard by delivering the first fully integrated solution for lead capture and meeting management.

MMP includes meeting scheduling, smart resource mapping, automated follow-ups, AI-assisted meeting agenda, and meeting summaries with actionable task setting, and deep analytics, enabling businesses to achieve the maximum impact from every meeting. From pre-event planning to on-site execution and post-event analysis, Captello’s MMP ensures that every meeting is strategically aligned with revenue objectives and contributes to the growth of the sales pipeline.

Ryan Schefke

“Captello’s Meeting Management Platform is not just about scheduling meetings. It’s about creating a smarter, more productive workflow that aligns with business goals and maximizes results. By providing a seamless connection between meeting scheduling, lead capture, and post-event analytics, we’ve created the industry’s most complete “EDGE” Enterprise Demand Gen & Engagement solution for Events. This means businesses can confidently go to events with a “Meetings First” Strategy moving from ad-hoc bookings to pre-booked meetings, to follow up post-event meetings, all while ensuring that every interaction is data-driven and business-focused, and has a revenue impact.

Ryan Schefke

CEO at Captello

Captello’s Meeting Management Platform offers the following differentiators that make it the most comprehensive solution in the market:

  • End-to-End Engagement: Captello’s MMP combines scheduling, attendee management, lead capture, and post-event analytics into one secure, all-in-one platform, providing a complete view of the event’s impact on business goals.
  • Seamless Integration with Captello’s Universal Lead Capture (ULC): The industry’s most robust integrations ensure that teams can check in attendees, track leads, and manage data in real-time, streamlining event operations.
  • Data-Driven Insights: The platform tracks key metrics such as meeting frequency, cancellations, and outcomes, providing actionable insights that directly tie meetings to pipeline growth and ROI.
  • Smart Scheduling and Attendee Management: From one-on-one and group meetings to on-the-fly bookings, Captello’s platform offers flexible, automated scheduling with instant and approval workflows.
Aaron Karpaty

“By optimizing the scheduling, tracking, and analysis of meetings, Captello’s MMP ensures that every conversation aligns with business objectives. With our platform, businesses gain real-time access to performance data, allowing them to adjust strategies on the fly and achieve their revenue goals.”

Aaron Karpaty

Sr. Director, of Strategic Growth at Captello

The official launch of Captello’s Meeting Management Platform comes after months of development and testing, incorporating feedback from industry leaders and early adopters. With this solution, Captello further solidifies its position as a leader in event engagement and lead management technology.

Key Features Include:

  • Pre-booking and Ad-Hoc Meetings: Effortlessly schedule and manage both pre-planned and impromptu meetings with real-time availability.
  • Comprehensive Analytics: Measure meeting success and track KPIs such as meeting frequency, cancellations, and overall impact on sales pipelines.
  • Fully Integrated with Captello’s Universal Lead Capture: Check in attendees, capture leads, and seamlessly manage post-event follow-ups.
  • Customized Scheduling Tools: Includes custom forms, automated workflows, and flexible approval processes to ensure meetings are fully aligned with business objectives.

Availability:
Captello’s Meeting Management Platform is now available for businesses looking to optimize their event and meeting scheduling. Companies can sign up for a personalized demo to explore the platform’s full capabilities at https://www.captello.com/meeting-management-platform/

About Captello:
Captello provides comprehensive lead capture and management solutions that empower organizations to engage effectively with their audience. With its robust technology and user-friendly interface, Captello enhances customer interactions and drives conversion, making it an indispensable tool for sales and event professionals worldwide. For more information about Captello and how it can transform your lead management process, please visit captello.com.

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