Captello 29 Dec 2022 Setting Goals & Motivating Your Team How can you affect audiences positively and leave an unforgettable impression? Start by setting realistic goals and communicate them to… Captello
Captello 19 Dec 2022 The Best Lead Generation Tactics to Increase Conversions by 3.5x As trade shows and marketing events start to fill up the calendar, event organizers need creative solutions to bring in… Captello
Captello 15 Nov 2022 Cultivating Quality Interactions on the Event Show Floor How to to increase quality interactions at events in six easy steps. Captello
Captello 17 Oct 2022 A Fun & Festive Holiday To-Do List For Event Professionals It’s time to have fun, enjoy the holidays, and put together some thoughtful solutions for the year ahead. Captello
Captello 10 Oct 2022 5 Creative Solutions for Event Organizers As trade shows and marketing events start to fill up the calendar, event organizers need creative solutions to bring in… Captello
Captello 05 Oct 2022 Demystifying Engagement: How to connect with your audience Connecting with your audience is key to demystifying any form of engagement when it comes to event management. Captello
Captello 22 Aug 2022 The Lead Analyzer: Get Your Leads In Order With multiple prospects and stages to track simultaneously, sales professionals need convenient ways to stay organized. This is why Captello… Captello
Captello 03 Aug 2022 Event Innovation: Increasing Engagement & Event Success Post-COVID Captello electrifies exhibit spaces and entire event floors with activity, increased collaboration and event lead capture, and excitement around attending… Captello
Captello 25 Jul 2022 8 Best Practices for Lead Capture (Part 1) In this three part video series, Captello unpackages 8 of the best practices for lead capture to help you make… Captello
Captello 25 Jul 2022 8 Best Practices for Lead Capture (Part 2) In this three part video series, Captello unpackages 8 of the best practices for lead capture to help you make… Captello
Captello 25 Jul 2022 8 Best Practices for Lead Capture (Part 3) In this three part video series, Captello unpackages 8 of the best practices for lead capture to help you make… Captello
Captello 19 Jul 2022 Get The Most From Rhythms & Cadences Learn how to use sales enablement tools like rhythms and cadences to close more deals, build trust, and encourage relationship… Captello
Captello 13 Jul 2022 Using Email to Get the Most of Your Events From start to finish, Email can be the easiest to use, and also the best tool in your arsenal. Find… Captello
Captello 01 Jul 2022 Best Practices for Transcribing Business Cards and Contact Information We’ve tried dozens of OCR apps and determined they’re not very accurate. So we made our own transcription engine, which… Captello
Captello 02 May 2022 Demystifying APIs & Dev Kits for Lead Capture You need one flexible, powerful premium lead capture experience at all your events… API’s and Dev Kits aren’t as scary… Captello
Captello 16 Mar 2022 What is the Best Lead Capture App for Events 2022? At Captello we are obsessed with customer experience and ensuring that every stakeholder has what they need to deliver amazing… Captello
Captello 15 Mar 2022 Captello Releases New Resources to Help Event Professionals Use the Free Downloadable Event Lead Capture Grader Tool to gauge your lead capture strategy at upcoming events. Download the… Captello
Captello 08 Mar 2022 How Good is My Event Lead Capture Process? It’s worth taking an objective approach to analyze your company’s event lead capture process, especially when you’re likely investing $7,500… Captello
Captello 04 Mar 2022 The Ultimate Guide to Lead Capture How good is your lead capture process at events? This article contains free resources to help you grade and perfect… Captello
Captello 21 Feb 2022 Mastering the Art of Team Communication at Events With new expectations for events in the post-pandemic event space, exhibitors and show organizers are busier than ever adding interest… Captello
Captello 02 Feb 2022 Sessions Tracking Solved Many organizations have the need to track and record which attendees are attending sessions so they can award continuing education… Captello
Captello 11 Jan 2022 Captello Increases Value for Trade Show Exhibitors and Event Organizers In person events are on the rise, with remarkable contrasts from the way things used to be. Recent studies show… Captello
Captello 16 Nov 2021 15 Ways Show Organizers Can Create New Revenue Streams at Live, Virtual, and Hybrid Events Are you a show organizer looking for incredible engaging ways to increase revenue at your events? These 15 tips might… Captello
Captello 09 Nov 2021 14 Ways Show Organizers Can Increase Attendee and Exhibitor Engagement We’ve consolidated 14 incredibly easy ways show organizers can increase engagement with attendees and exhibitors at events… Captello
Captello 31 Aug 2021 CASE STUDY: Lead Capture for Speakers & Conferences I recently attended a hybrid conference. It was an opportunity for me to learn from the experts, find out what… Captello
Captello 24 Aug 2021 Preparing for the Rise of Hybrid Events Recent studies indicate that hybrid events are on the rise, expected to dominate the remainder of 2021 & beyond. Captello
Captello 09 Aug 2021 5 ways to increase lead capture adoption at events Need to equip a lead capture army and get them all on the same page? Use these 5 important methods… Captello
Captello 04 Aug 2021 6 Ways to Generate More Leads at Trade Shows As you plan for your next event or map out your trade show calendar for the following year, you’re likely… Captello
Captello 08 Jul 2021 Determining ROI on events: Why are you operating blind? It’s a magical question that opens up all sorts of possibilities and releases your creative energy once you have the… Captello
Captello 24 Jun 2021 Case Study: Event Activations with Universal Lead Capture In this case study, we discuss some common pitfalls in event preparation, participation and execution. We’ll also take a look… Captello
Captello 22 Jun 2021 Dear Show Organizers: Here’s What Exhibitors Need Exhibitors are carefully evaluating each event to decide which events they want to attend, how they want to participate, budget… Captello
Captello 14 Jun 2021 The Importance of Customer Experience for B2B Relationships We understand that marketing research, focus groups, and client satisfaction surveys are oftentimes polarizing topics. However, it is our belief… Captello
Captello 29 Apr 2021 Preparing for Hybrid: The New Events Medium The events industry is finally waking up again. After a year of Zoom calls, animated booths, and live chats, it’s… Captello
Captello 26 Apr 2021 How to Create a Touchless Scavenger Hunt for your Trade Show Captello makes it easy to build a touchless scavenger hunt that operates in live and virtual environments. In this article… Captello
Captello 23 Apr 2021 How Captello is Helping Companies Go Green Captello cares about the environment, and we’ve made reducing environmental impact easy for our clients and partners as well… Captello
Captello 20 Apr 2021 Captello Announces Workplace Solution for Employee Events Captello announces Workplace, a convenient suite of over 40 customizable and interactive games & 250 famous e-gift card brands that… Captello
Captello 13 Apr 2021 6 Benefits of Using QR Codes Marketing teams have enthusiastically embraced QR codes around the world and are now using dynamic QR codes in all kinds… Captello
Captello 24 Mar 2021 The Game is Changing. Are You? Many organizers are planning hybrid events combining both live and virtual opportunities, and this is where the game-changing opportunities exist.… Captello
Captello 19 Mar 2021 Captello Supports Data Capture & Gamification with WeChat Announcing expanded functionality for users who want to be able to capture lead data, survey data, and drive custom game… Captello
Captello 15 Mar 2021 7 Tips for Maximizing Virtual Conference Potential How are you contributing to virtual event success? Here are 7 tips for making the most out of your virtual… Captello
Captello 02 Mar 2021 Can Your Lead Capture Do This? If you are ready to take lead capture to the next level and crush your goals in a virtual, live… Captello
Captello 22 Feb 2021 5 Ways Digital Marketers and Event Marketers can Boost Marketing with Waypoints Using Waypoints will keep your prospects and customers coming back, engaging more, and having fun in the process. Captello
Captello 17 Feb 2021 Email is Dead VS Long Live Email Which side are you on? Here are 5 Ways to Increase Email Campaign Engagement and Influence. Captello
Captello 16 Feb 2021 Digital Games for Zoom Take Zoom meetings to the next level by adding fun, excitement and engagement with Captello Games for business. Captello
Captello 12 Feb 2021 Waypoints: Engaging the Right People at the Right Locations Captello develops Waypoints to help businesses safely increase traffic at virtual & physical locations, collect customer data, and increase engagement. Captello
Captello 05 Feb 2021 Events & Trade Shows – What’s Next? Gain clarity into the shift to virtual, and that through this clarity you will be able to craft a solid… Captello
Captello 29 Jan 2021 Captello Unveils Contactless Lead Capture Solutions for Event Professionals Contactless lead capture and engagement solutions for corporate event organizers and exhibitors bridge the gap between live, digital, virtual experiences… Captello
Captello 28 Jan 2021 Captello Announces Simplified Hosted Event Solution, Event in a Box, launching end of Q1 Captello lays new foundations for event success by offering all-in-one software / hardware solutions for event organizers that bridge the… Captello
Captello 26 Jan 2021 Why You Need to Gamify Your Digital Experience We are now seeing digital transforming from a mailbox experience to a face-to-face substitute… Captello
Captello 26 Jan 2021 Swervy Bird Can Deliver Your Next Lead We are proud to announce the addition of Swervy Bird to our growing collection of games for business. Captello
Captello 22 Dec 2020 Games for Marketing: Engage, Educate, and Entertain Digital marketing and event professionals are reaching new levels of engagement with lead capture integrated games for business. Captello
Captello 18 Dec 2020 The Real Goals of Marketing As we wrap up 2020, it is important to keep in sight what your marketing goals should help achieve in… Captello
Captello 02 Dec 2020 5 Sales Lessons I Learned From Kindergarten At the end of the day, the key lessons in sales are not about Spin, Challenger, or Consultative Selling. The… Captello
Captello 18 Nov 2020 Creating Meaningful Digital Relationships Create meaningful digital relationships with prospects with highly-targeted, personalized content and deliberate calls to action. Captello
Captello 06 Nov 2020 Top Company Gift for Holiday Giving in a Virtual World Digital games with gift card rewards allow employees & prospects to play fun, customizable games to receive gifts and eGift… Captello
Captello 19 Oct 2020 25+ Ways to Use Games Discover how games help companies build brand engagement and marketing value. Captello
Captello 05 Oct 2020 3 Tips for Success at Virtual Trade Shows Prepare for virtual trade shows with the same passion as you would in-person trade show. This is your opportunity to… Captello
Captello 24 Sep 2020 Improve Events and Digital Marketing with Gift Cards and Rewards The growing popularity of digital gift cards makes them a hot new option for business applications such as marketing &… Captello
Captello 21 Sep 2020 The Last Thing Anybody Needs is a Boring Virtual Event By integrating game dynamics before, during and after your event, you can assist in converting passive attendees into ENGAGED participants. Captello
Captello 14 Sep 2020 Give Your Prospects a Reason to Fill Out That Lead Capture Form! Discover how to leverage high-collateral as a way of converting more leads from lead capture forms in marketing campaigns, at… Captello
Captello 03 Sep 2020 Captello Announces the Event Industry’s First Universal Lead Capture Certification Program Captello Announces the Event Industry’s First Universal Lead Capture Certification Program available free to event & marketing professionals. Captello
Captello 01 Sep 2020 Business & Life Lessons from 2020 Has 2020 taken you by surprise? Get a few honest tips on staying ahead of the curve from Captello team… Captello
Captello 24 Aug 2020 10 Ways to Add Games to Virtual Events Here are 10 ideas to make virtual events more entertaining and engaging while increasing the ROI for attendees, exhibitors, speakers… Captello
Captello 24 Aug 2020 How to Make Virtual Events More Engaging | Podcast With many events going virtual, exhibiting has changed dramatically. Exhibitors need new ways to engage & educate prospects about products… Captello
Captello 14 Aug 2020 Touchless Lead Capture Games for Virtual and Live Events In response to the need for touchless exhibition experiences and with respect for social distancing, Captello has launched a variety… Captello
Captello 07 Aug 2020 The Advantages of Targeted Emails, Personalization, and List Cleaning! A few important tips on how to keep your email lists clean and effective! Captello
Captello 31 Jul 2020 The Future of Live Events & Leveraging MarTech A look at the July 24, 2020 Together Again Expo, tips on effective social distancing, and the effective use of… Captello
Captello 27 Jul 2020 Virtual, Face-to-Face or Hybrid Events. Which Is Best? When planning or attending a professional event, the goal is always the same: to engage your audience through educating &… Captello
Captello 20 Jul 2020 10 Tips to Improve Engagement at Virtual Events Whether you’re an event organizer, or an exhibitor, if you’re involved in a virtual event it’s essential that you drive… Captello
Captello 16 Jul 2020 The Power of the Right Message, to the Right Person, at the Right Time If you are not happy with the engagement levels that you have been seeing; it is not necessarily because your… Captello
Captello 13 Jul 2020 Lead Capture at Virtual Events While virtual events do still expose your brand to new clients, they come with many challenges. Gamification with integrated lead… Captello
Captello 07 Jul 2020 Every Lead is Gold Planning today for a profitable tomorrow means handling every lead with concierge style care. Stop treating lead capture as an… Captello
Captello 25 Jun 2020 5 Steps to Improve Digital Marketing Digital marketing has its family of solutions; each has its strengths and weaknesses. But, there’s a new digital marketing solution… Captello
Captello 17 Jun 2020 The Value of Retail Lead Capture How do retailers let customers know when their store re-opens? How do they drive customers to their online store, or… Captello
Captello 10 Jun 2020 10 Reasons to Choose a Universal Lead Capture App Instead of a Custom Built Lead Capture App Since going to market with Captello in 2019, we’ve learned a lot. We saw several enterprises switch from using custom… Captello
Captello 26 May 2020 12 Reasons You Should Never Settle for the Default Lead Retrieval Solution Having the right lead retrieval solution is paramount to efficiency and overall event success. In this article, you’ll learn 12… Captello
Captello 05 May 2020 De Facto VS Universal Lead Capture On the surface, it probably seems like you’re going have to spend more money than paying for the app provided… Captello
Captello 01 May 2020 How to Qualify Your Leads from Trade Shows and Events When collecting leads at any event, you should have in mind the important qualifiers that should be the topic of… Captello
Captello 30 Apr 2020 The Importance of Lead Follow-Up Lead follow-up is crucial, so it’s important to know exactly what you are getting with your provider. Make sure you… Captello
Captello 28 Apr 2020 Why You Should Use Activations at Your Next Virtual Event Virtual, lead capture integrated activations provide additional entertainment, help collect additional qualifiers in the lead capture process, trigger automated workflows… Captello
Captello 27 Apr 2020 Are You Still Using Spreadsheets to Manage Leads from Events? 35-50% of sales go to the vendor that responds first. If you’re dealing with spreadsheets & manual data transfer, your… Captello
Captello 14 Apr 2020 Getting Lead Capture Integration Right If you’re considering universal lead capture for your business, make sure you talk to your solutions provider about the level… Captello
Captello 20 Mar 2020 Exhibit City News: A Whole New World of Lead Capture & Retrieval Is generic trade show lead capture still a viable option? There is a whole new world of lead capture and… Captello
Captello 09 Mar 2020 Exhibitors: Sharpen Your Tools and Outsmart Coronavirus Many companies rely on events to generate enough leads to hit their sales goals for the year, which makes it… Captello
Captello 18 Feb 2020 If You are Planning to Change One Thing in Your Sales and Marketing Process, Do This… Learn how a small company can do more business than companies twice the size, deliver the best 1st & 2nd… Captello
Captello 11 Feb 2020 4 Reasons Your Event Lead Capture Solution Should Integrate with Your CRM The best way to interact with a warm lead is person to person. The best way to manage person to… Captello
Captello 27 Jan 2020 A Happy Booth Staff = Successful Show Booth Staff are the face of your company at engagements that you have spent considerable time, money and resources on.… Captello
Captello 21 Jan 2020 Seven Tips to Maximize the Effectiveness of Your Booth Staff and Increase Event ROI You invested thousands of dollars to build an amazing trade show presence, and put together a great team to work… Captello
Captello 06 Jan 2020 Software Solutions for Making Meaningful Connections Software connects people, right? At least it should! It could be argued that staring into our mobile devices to read… Captello
Captello 03 Jan 2020 Are You Sending the Same Email to All of Your Event Leads? There are a lot of things that have to go right when you’re capturing leads at live events. You have… Captello
Captello 30 Dec 2019 How Millennials are Changing Trade Shows Millennials are now 20-38 years old. That means that they are quickly becoming influencers and decision makers that are walking… Captello
Captello 23 Dec 2019 Post-Show Reconciliation Explained If you’re a trade show coordinator or marketer responsible for your company’s success at trade shows, then you should be… Captello
Captello 09 Dec 2019 Last Month I was in Your Booth, and This is What I Learned About You… I went into this event with a specific mission of shopping for 3 services, while paying special attention to what… Captello
Captello 05 Dec 2019 5 Main Problems with Event Lead Capture Typically, exhibitors are just using whatever lead capture software the exhibit house or show provider might give them. They show… Captello
Captello 31 Oct 2019 The Power of Personalized Follow-Up Direct mail marketing is very much alive! Countless studies indicate the increased effectiveness of direct mail over its digital counterpart,… Captello
Captello 06 Sep 2019 3 Reasons to Avoid Generic Lead Retrieval Systems If you’re new to exhibiting and unfamiliar with the different lead retrieval solutions out on the market today, you might… Captello
Captello 30 Aug 2019 Perfecting Event Follow-Up What are the best methods of post-event follow up? Email correspondence as soon as possible after collecting the lead. Handwritten… Captello
Captello 23 Aug 2019 The Importance of Text Message Marketing in Post-Show Follow-Up There are several methods of communication that you’ll probably consider using in your follow-up, but have you considered text messages? Captello
