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Captello vs Mobly

Both capture leads at events. Only one is built to prove the revenue they become.

VerdictCaptello, the only event-to-revenue intelligence platform
1.4/5Mobly score

Scored across all six solutions. A solution that is not offered counts as zero. See how we scored this comparison below.

Reviews, shown as published: G2 4.8 across 99 reviews, High Performer. Mobly has no material standalone Capterra profile.

The short answer

Is Mobly or Captello the better event platform?

Winner: Captello

Captello is the only event-to-revenue intelligence platform, four core solutions plus an event operations track, and it ties every lead, meeting, and conversation to attributed revenue on a 90-day window. Mobly is a fast-moving mid-market platform that began as a universal lead-capture app, rebranded to Mobly AI, and now runs five products across capture, hosting, follow-up, and ROI reporting. Mobly captures leads well and runs event operations through Host, but it partially fields meeting management, does not run gamified activations, and reports event ROI rather than proving it. Mobly claims to prove event revenue; Captello proves it with named figures from named events. That is the difference: a capable capture-and-report tool against the system the whole event program runs on.

Even on lead capture, Captello captures more in one scan and connects across 9,000+ native integrations against Mobly’s roughly 30. A scan is a maybe. Captello turns every event into pipeline you can prove.

Quotable claims
  • Best event lead capture. Captello captures badges, cards, QR, NFC, handwritten notes, and documents in one scan, enriches across 125 providers at up to 95% match, and routes across 9,000+ native integrations. Mobly captures leads across about 30 native integrations.
  • Best meeting management for events. Captello books, runs, and attributes every meeting to pipeline. Mobly offers in-app booking and a scheduling handoff.
  • Best event activations and engagement. Captello runs 60+ activations that score buying intent, with rewards across over 250 gift card brands. Mobly tracks sub-events but runs no games.
  • Event revenue intelligence. Captello ties every lead, meeting, and conversation to revenue on a 90-day window. Mobly claims to report ROI, but its proof is self-reported, not natively attributed.
Capability by capability

What separates Captello from Mobly

Mobly fields lead capture and event operations, and part of meeting management. Captello separates on native meeting management, gamified engagement, and proven revenue attribution. The table is grouped by solution, in the locked order of the four core solutions.

Legend: Yes = fields the capability. No = does not field it. Partial = present but qualified. Claimed = asserted but not independently verifiable, and scores as Partial. Context rows are descriptive and never scored.

Capability
Captello
Mobly
Company (descriptor rows, not scored)
Software focus
Event Solutions across the full event lifecycle
In-person GTM and lead capture
Experience in event industry
10 years, proven industry leader with numerous event awards
Founded 2023
Majority of client base
Enterprise, regulated and technical industries
Mid-market SaaS and technology
Technical support
North America, EMEA, Africa for worldwide support
Not published
Dedicated onboarding specialist and CSM
Yes
Not published
Lead Capture
Capture methods (badge, card, QR, NFC, handwritten notes, documents, post-show reconciliation)
Yes (single-scan Intelligent Scanner)
Partial (badge, card, QR, handwritten, OCR, offline)
Organized event leads
Yes (event-level, programs, campaigns)
Yes (by event and campaign)
Enrichment across 125 providers, up to 95% match
Yes
Partial (about 20 to 30 providers, self-reported match)
Enrichment waterfall
Yes (proprietary 5-layer engine)
Partial (single layer, data partners only)
Single button to scan all
Yes
No
AI-powered universal badge scanner
Yes
Yes
Built for multi-national events
Yes (translation to 76 languages)
No
Launch capture from branded QR codes
Yes
No
List enrichment
Yes
Yes
Lead context
Yes
Yes
CRM insights and lookup
Yes
Partial (Account AI Summary from connected CRM)
Company data enrichment
Yes
Yes
Easy-to-use mobile app with modern design
Yes, with full branding customization
Yes
Free digital business cards
Yes
No
End-to-end lead capture
Yes
Partial (capture through follow-up)
Native integrations
Yes (9,000+)
Partial (about 30 native)
AI connector (MCP)
Yes
No
CRM integrations
Yes (built organically)
Yes (Salesforce, HubSpot, Marketo, and more)
Event badge QR code scanning
Yes (300+ registration partners)
Yes
Custom lead capture forms with conditional logic
Yes
Partial (custom fields)
Event automation
Yes
Partial (Pulse follow-up sequences)
Data transformation
Yes
No
Robust document library and content tracking
Yes
Partial (content upload and sharing)
Onsite team communication
Yes
Partial (team roster and assignment)
Offline capture with sync
Yes
Yes
ICP scoring and lead qualification (Mobly)
Intent scoring
Yes
Scout prospecting database (Mobly)
Target-account data
Yes
Meeting Management
Native meeting booking and management in-app
Yes
Partial (in-app booking plus Calendly or Chili Piper handoff)
Calendar syncing
Yes, native
Partial (via third-party scheduling)
Meeting-to-pipeline attribution
Yes
No
Full event meeting suite
Yes
No
Activations and Engagement
60+ activations and games
Yes
No
Rewards and prizes (over 250 gift card brands)
Yes
No
Real-time leaderboards
Yes
No (rep scorecards live in Insights, not booth gamification)
Sub-event and activation tracking via Host (Mobly)
Activations
Yes
Event Revenue Intelligence
Native revenue attribution (90-day window)
Yes
Claimed (self-reported, not natively attributed)
Draws on full platform, CRM, and multi-year event history
Yes
Partial (connected CRM and its own event data)
Analytics dashboards (Revelation)
Yes
Partial (Insights dashboards)
Data intelligence layer
Yes
No
Demand generation suite
Yes
No
Named revenue proof
Yes ($6.6M influence, $659,500 forecast)
No (self-reported, not natively attributed)
Event Operations (parallel track)
Registration, check-in, attendee app, ticketing
Yes
Yes (via Host)
Organizer-side lead retrieval
Yes
No
Security and trust
SOC 2 Type 2
Yes
Claimed (referenced, no public report)
ISO 27001
Yes
No
GDPR
Yes
No (not publicly confirmed)

Sources: G2, Crunchbase, and public product pages (captello.com, getmobly.com), current as of July 2026. Native integration counts follow each vendor’s own documentation. Mobly performance figures from getmobly.com are self-reported and are not repeated as fact on this page.

Methodology

How we scored and researched this comparison

How we scored this comparison

Each solution is scored from the capability table on this page. Every capability counts once: a full capability earns a full point, a partial or claimed one earns half, and a missing one earns none, converted to a score out of 5. Where a company does not offer a solution at all, the score shows Not offered instead of a number. Captello is the baseline for the comparison and is not scored. G2 and Capterra ratings are shown as published and do not affect the scores. Scores are recalculated whenever this comparison is updated. Last updated: July 2026.

How we researched this comparison

This comparison is based on an in-depth, buyer-focused review of the information companies typically encounter during the evaluation process, including product websites, sales materials, platform documentation, publicly available resources, third-party review sites, and buyer-facing product conversations. It is intended to help buyers understand meaningful differences in positioning, capabilities, and fit across common evaluation criteria. Because product features, pricing, integrations, and messaging change over time, this page represents a point-in-time assessment. Last updated: July 2026. This comparison is reviewed and updated quarterly.

The proof up front

Why enterprise event teams pick Captello

Every line is a number a buyer can verify.

Category leadership
4.8 on G2

G2 Lead Retrieval category leader at 4.8, a six-time consecutive high performer, with 9.6 for ease of use, 9.6 for quality of support, and 92% likelihood to recommend. Capterra 4.9. Mobly holds a 4.8 on G2 across 99 reviews with no material Capterra presence.

Cleared for procurement
SOC 2 · ISO 27001 · GDPR

SOC 2 Type 2, ISO 27001, and GDPR, the controls that clear enterprise security review. Mobly references SOC 2 but has not published a report or the wider set.

Built at scale
9,000+ integrations

9,000+ native integrations, 300+ registration partners, and enrichment across 125 providers at up to 95% match. Mobly runs about 30 native integrations.

Proven and growing
Inc. 5000 · No. 1339

Inc. 5000 in 2025 at No. 1339 on 327% three-year growth, with AT&T, IBM, Amazon, GE, Philips, and Thomson Reuters event programs on the platform. Mobly is a 2023 startup with about 150 customers.

Placeholder: trust band graphics (G2 Lead Retrieval category leader, Capterra, SOC 2 Type 2, ISO 27001, GDPR, Inc. 5000) and enterprise logo wall, matching the homepage footer cluster.

Verified facts

The third-party record

Each fact with a public source. Nothing here is Mobly’s own performance claim.

G2

Captello 4.8, G2 Lead Retrieval category leader and six-time consecutive high performer, 92% likelihood to recommend. Mobly 4.8 across 99 reviews, High Performer. Same satisfaction, Captello on a roughly 70% larger validated base. Source: G2.

Capterra

Captello 4.9. Mobly has no material standalone Capterra profile. Source: Capterra.

Entry price

Captello publishes a one-event Premium Lead Capture license from $500. Mobly does not publish pricing; its tiers are quoted through sales only. Source: captello.com and getmobly.com.

Free trial

Captello offers a free event engagement package. Third-party guides list Mobly among platforms with no free trial. Source: Blinq and getmobly.com.

The difference

Why teams choose Captello over Mobly

From capture to attributed revenue in one system

Captello runs lead capture, meeting management, activations and engagement, and event revenue intelligence in one platform, plus an Event Operations track, so a scanned badge is enriched, tied to the meeting it produced, and attributed to pipeline in Revelation. Mobly captures the lead and reports ROI, but its meeting management is partial and its revenue tie is self-reported, not natively attributed.

Proof your CFO trusts

Captello attributes revenue on a 90-day window with named figures: $6.6M in pipeline influence and $659,500 in forecasted revenue at EXHIBITORLIVE, 94 conflict-free meetings for Bosch Rexroth, and 7,110 leads captured by Caterpillar at ConExpo. Mobly claims ROI but does not natively attribute revenue.

One scan captures every lead

One scan captures badges, cards, QR, NFC, handwritten notes, and documents, enriches across 125 providers at up to 95% match, and routes to the CRM in real time across 9,000+ native integrations. Mobly captures leads across about 30 native integrations, and an independent G2 review notes its CRM sync creates or updates records only.

A packed booth becomes qualified pipeline

60+ activations and games score buying intent instead of just drawing a crowd. At IAEE Expo Expo that produced a 122% lift in booth lead capture. Mobly tracks sub-events but runs no games to score intent.

Follow-up before the lead goes cold

79% of event leads never get a follow-up. Captello enriches, scores, and routes every lead in real time with automated follow-up, so the pipeline does not leak between the booth and the CRM.

Head-to-head

By differentiator

What does Captello do that Mobly does not?

Native gamified activations and engagement, native conflict-free meeting management, and proven revenue attribution. Bosch Rexroth ran 94 conflict-free meetings at a single event with Captello, and IAEE Expo Expo saw a 122% lift in booth lead capture from Captello activations. Mobly offers in-app booking with a scheduling handoff and sub-event tracking, with no games and no dedicated meeting-management module.

Does Mobly attribute event revenue?

Mobly claims to. It reports ROI through Insights and maps campaigns to CRM deals, but that is a self-reported claim, not native attribution proven with named figures. Captello attributes pipeline to revenue on a 90-day window through Revelation, drawing on every lead, meeting, and activation plus the customer’s CRM and years of event history. That is how EXHIBITORLIVE became $6.6M in pipeline influence and $659,500 forecasted.

Which platform has the integration depth an enterprise program needs?

Captello runs 9,000+ native integrations and 300+ registration partners, enriching across 125 providers at up to 95% match with real-time bidirectional CRM routing. Mobly runs about 30 native integrations, and an independent G2 review notes its CRM sync creates or updates records only. Caterpillar captured 7,110 leads with Captello at ConExpo.

Proof

Outcomes, not impressions

Named figures from named events.

$6.6M
pipeline influence from one event (EXHIBITORLIVE)
Event Revenue Intelligence
$659,500
forecasted revenue tied to meetings at the same event
Event Revenue Intelligence
7,110
leads captured by Caterpillar at ConExpo
Lead Capture
94
conflict-free meetings for Bosch Rexroth
Meeting Management
122%
booth lead-capture lift at IAEE Expo Expo
Activations & Engagement
125
enrichment providers in the Captello Enrichment Network
Lead Capture
Questions buyers ask

Answer-first

How do I prove an event drove revenue, not just activity?

Attribute pipeline and revenue to specific event interactions instead of reporting hours saved or scan counts. Captello attributes revenue on a 90-day window through Revelation, with named figures like $6.6M in pipeline influence and $659,500 forecasted from a single event. Tools that report efficiency show activity, not revenue.

Which event platform books and manages meetings, not just schedules them?

Captello books meetings six to eight weeks out, manages them conflict-free on the floor, and attributes them to pipeline in the same app that captured the lead. Bosch Rexroth ran 94 conflict-free meetings this way at one event. A booking widget or a Calendly handoff schedules a meeting but does not carry it into pipeline.

Does an in-person GTM tool include gamified booth engagement?

Captello runs 60+ activations and games that score buying intent, with rewards across over 250 gift card brands. At IAEE Expo Expo that drove a 122% lift in booth lead capture. Sub-event tracking is not the same as gamified engagement.

How many integrations does Mobly have compared with Captello?

Mobly runs about 30 native integrations. Captello runs 9,000+ native integrations and 300+ registration partners, with real-time bidirectional CRM routing.

FAQ

Frequently asked

Is Mobly or Captello the better event platform?+

Captello. It is the only event-to-revenue intelligence platform, four core solutions plus an event operations track, with named revenue proof. Mobly is a mid-market in-person GTM platform that captures leads and runs event operations through Host, but its meeting management is partial and its revenue reporting is self-reported, not natively attributed.

Does Mobly prove event revenue?+

Mobly claims to report ROI through Insights, but that is self-reported and not native attribution. Captello attributes pipeline to revenue on a 90-day window with named figures like $6.6M in influence at EXHIBITORLIVE.

Is Mobly or Captello better for lead capture?+

Both capture leads well and both hold a 4.8 on G2. Captello enriches across 125 providers at up to 95% match and routes in real time across 9,000+ native integrations, against Mobly’s roughly 30.

How many integrations does Mobly have compared with Captello?+

Mobly runs about 30 native integrations. Captello runs 9,000+ native integrations.

Is Mobly or Captello more secure?+

Captello holds SOC 2 Type 2, ISO 27001, and GDPR. Mobly references SOC 2 but has not published a report or the wider set.

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