Walk in knowing who to meet, why they matter, and what each is worth.
Pre-Event Intelligence turns the weeks before a show into booked meetings and engaged accounts. It maps the room, your clients, partners, strategic accounts, and the competitors chasing the same buyers, against who is attending, speaking, exhibiting, sponsoring, and who attended in prior years. Every record is enriched through the Captello Proprietary 5-Layer Enrichment Engine and the Captello Enrichment Network of 125 providers at up to a 95% match rate. Then it scores your portfolio, revealing which shows actually produce pipeline.
Your team stops guessing which badges to chase. They arrive with a ranked target list and enough context to open every conversation with the reason that buyer matters.
Pre-Event Intelligence is available Q3 2026.
Turn that target list into a booked calendar.
With your targets identified, Captello lets prospects pre-book meetings into your team's calendar before the event starts, so reps arrive with a full agenda instead of hoping the right people wander by. Every pre-booked meeting is already tied to a record and a revenue forecast.
Capture every conversation. Qualify it on the spot.
One scan captures any lead source: badge, business card, QR code, or LinkedIn, online or off. IntelliScan™ detects the source automatically, so the rep never picks a mode, and Data Enrichment turns a name into a complete profile in seconds. With Conversation Intelligence, the conversation itself becomes part of the record: a summary, action items, and recommended next steps attached automatically and captured with consent. Activations and games pull crowds in and qualify them while they play.
The rep scans and keeps talking. Enrichment, scoring, and even the recap of what was said happen in the background, so nobody is heads-down in an app while a buyer waits.
Follow up before your competitors even sync their scans.
The show ends and the race begins. Captello routes every enriched lead to your CRM in real time and books follow-up meetings on the floor and after. Because Conversation Intelligence captured what was actually said, the first message reflects the real conversation, not a generic template. No end-of-show export, no week of data cleanup, no leads going cold in a spreadsheet.
Show finance exactly what the booth was worth.
Every lead, meeting, and activation traces back to pipeline in Revelation, Captello's enterprise analytics engine. Role-based dashboards show cost per lead, forecasted revenue, and pipeline influence in real time, so you can prove the event's contribution instead of defending its budget. This is the number your leadership actually asks for.
Marketing, sales, and leadership each open the dashboard built for their question, and every metric traces back to the person and the conversation behind it.
Four solutions. One system. Not four apps and a prayer.
Most exhibitors run their event on a badge scanner from one vendor, a meeting tool from another, a game app from a third, and a spreadsheet to tie it together. The seams are where leads, meetings, and revenue proof leak out.
Point toolsA stack of apps that never talk
- A scanner that captures a name and stops there
- Meetings, games, and follow-up in separate systems
- Exports reconciled in a spreadsheet after the show
- Revenue proof scattered across vendors, or missing entirely
Captello, system of recordOne platform, first scan to final forecast
- Capture, meetings, activations, and attribution on shared data
- One login, one dataset, one support team
- 40+ hours of pre-event prep eliminated per event
- 9,000+ integrations and 300+ registration integrations built in
Technology your team forgets it is using.
The best event tech disappears. Captello is built so the person at the booth stays focused on the buyer, not the software: one scan, no modes, no training marathon. And when it matters, real people answer. World-class support and a decade of real-world event experience mean your team is never alone on the floor.
This is the difference buyers feel: your reps are present and prepared, because the platform carries the busywork and the support team has their back.
10+ years of real-world event experience, built on 15+ years of sales and marketing SaaS software.
to be added
Go deeper on the four solutions behind the story
Four solutions, one system. Explore each, or see how the other roles, sales, marketing, and events, run the same platform.
Lead Capture
Capture any lead source in one action, enrich it instantly, and never leave a conversation behind.
Explore →Meeting Management
Book, run, and attribute meetings across the full event lifecycle, pre-show to follow-up.
Explore →Activations & Engagement
Draw crowds and qualify them while they play, turning engagement into scored leads.
Explore →Event Revenue Intelligence
Trace every lead and meeting to pipeline influence and forecasted revenue in Revelation.
Explore →Every conversation, captured. Every dollar, proven.
Your booth is not a cost line, it is a pipeline engine. Book the meetings, capture every conversation, follow up first, and prove the pipeline. That is the exhibitor revenue story, and it is the standard Captello was built to set.
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