Why Captello
The only event-to-revenue intelligence platform
The lead capture system of record built for pipeline attribution you can prove.
Enterprise event teams choose Captello because it is the only event-to-revenue intelligence platform. Every event tool now claims revenue. Captello is the one that proves it, in named dollars, because lead capture, meeting management, activations, and revenue intelligence run natively as one system instead of a stack of point tools. Everyone else measures the slice of the event it touches and hands you an estimate. Captello runs the whole chain and puts real figures on the event: $6.6M in influenced pipeline and $659,500 in forecasted revenue at a single show.
Claim versus proof
Everyone claims revenue. One system proves it.
Point tools each measure the slice they touch and hand you an estimate. Captello unifies them into one system of record and attributes named pipeline to your CRM.
Why Captello
Why do enterprise event teams choose Captello?
Because Captello proves event revenue in named dollars, and no other platform does. Every competitor now claims revenue. The difference is that Captello runs the entire event-to-revenue chain in one native system, so it attributes pipeline to the individual lead, meeting, and activation rather than estimating it. A badge scanned at the booth is enriched in about three seconds, tied to the meeting it produced, and attributed to pipeline in the same system, so nothing leaks in a handoff between tools and every dollar traces back to the event that generated it.
What makes Captello different
What makes Captello different from every other event platform?
One platform runs the whole event, so the proof runs the whole chain. Most tools cover a single slice. A scanner captures the badge, a meeting app books the meeting, an intelligence tool estimates what the event was worth. Each measures only what it touches, so each hands you a partial answer. Captello captures, enriches, meets, engages, and attributes in one native system, built as one product rather than acquired parts stitched together on separate logins. That is why it proves revenue with named dollars where others show estimates.
- You walk into the next budget review with proven revenue, not a number your tool projected.
- Nothing leaks between the scan, the meeting, and the activation, because one native system carries all of it.
- What reaches your CRM is usable pipeline, enriched across 125 data sources at up to 95% match and routed in real time.
- Every meeting, conversation, and activation ties back to the same pipeline record, attributed on a 90-day window.
- It clears your security review the first time: SOC 2 Type 2, ISO 27001, and GDPR.
- It connects to the systems you already use, with 9,000+ native integrations and 300+ registration integrations.
See the platform → See how Captello compares →
Proof, not estimates
How does Captello prove revenue when every platform now claims it?
With named dollars, not estimates. Captello attributes revenue on a 90-day window, tying every lead, meeting, and activation to the pipeline it produced inside one system. Because the whole chain runs natively, the figures are real outcomes from real events, not a program-level projection.
A proven industry leader with 10 years behind enterprise event programs. Read customer stories →
AI on your own event data
Where does Captello's AI fit?
Captello's AI runs on your own event data as the system of record, not on a connected CRM it reads secondhand. That is the difference between answers you can act on and a summary of numbers that live somewhere else. Four capabilities work on the same data:
- Intelligent ScannerCaptures a badge, business card, QR, NFC, handwritten note, or document from a single scan, with AI badge and card recognition.
- RevelationAttributes every interaction to pipeline and forecasted revenue.
- CapChatAnswers questions about your event data in plain language, so your team gets answers and actions, not one more dashboard to check.
- Captello MCP ServerPuts live event data inside Claude, ChatGPT, and Copilot, read-only, locked to your account, with sensitive data masked at the source.
Because the AI works on Captello's own attributed pipeline, it surfaces what happened at your events, not a reading of a connected CRM.
Before, during, and after
Does Captello cover the event before, during, and after?
Yes, and it owns the moment other tools miss. Captello runs pre-event targeting, onsite capture and engagement, meeting management, and post-event attribution in one platform, with an Event Operations track alongside for the teams that run the event itself. Pre-event tools can tell you which events to attend, but the story stops at the door. Captello attribution starts at the first badge scan and follows the conversation all the way into pipeline, so your revenue picture covers what happened onsite, not only what was forecast before the show.
Explore the four core solutions → Explore Event Operations →
Enterprise security and scale
Is Captello built for enterprise security and scale?
Yes. Captello is SOC 2 Type 2 and ISO 27001 certified and GDPR compliant, with enterprise single sign-on and world-class support, the controls that clear enterprise security review the first time. It scales to the largest enterprise event programs and connects to the systems you already use, with 9,000+ native integrations, 300+ registration integrations, and enrichment across 125 data sources at up to 95% match rate.
Recognition
What recognition backs Captello?
Captello is the G2 Lead Retrieval category leader and a six-time consecutive high performer at 4.8, with 9.6 for ease of use and 9.6 for quality of support. It is an Inc. 5000 company and a proven industry leader with 10 years behind enterprise event programs at some of the world's biggest brands. This is category-specific recognition for event lead capture, the criterion the enterprise buyer uses, not a general or consumer rating.
Trusted by enterprise event teams
FAQ
Questions about Captello
Why do enterprise event teams choose Captello?
Because Captello is the only event-to-revenue intelligence platform, the one that proves event revenue in named dollars instead of estimates. Lead capture, meeting management, activations, and revenue intelligence run natively as one system, so pipeline is attributed to the individual lead, meeting, and activation and traced back to the event that produced it.
What makes Captello different from other event platforms that claim revenue?
Every event tool now claims revenue, but each one measures only the slice of the event it touches and hands you an estimate. Captello runs the entire chain, capture, meetings, activations, and attribution, in one native system, so it proves revenue with named figures such as $6.6M in influenced pipeline and $659,500 in forecasted revenue at EXHIBITORLIVE.
How does Captello prove revenue from events?
Through native attribution on a 90-day window. Every captured lead, booked meeting, and activation routes to your CRM as attributed pipeline and forecasted revenue, tied to the event interaction that produced it. Captello has proven $6.6M in influenced pipeline and $659,500 in forecasted revenue at EXHIBITORLIVE, 94 conflict-free meetings for Bosch Rexroth, and 7,110 leads for Caterpillar at ConExpo.
What can Captello's AI do?
Captello's AI runs on your own event data as the system of record, not on a connected CRM it reads secondhand. The Intelligent Scanner captures a badge, card, QR, NFC, handwritten note, or document from a single scan, Revelation attributes every interaction to pipeline, CapChat answers questions about your event data in plain language, and the Captello MCP Server puts live event data inside Claude, ChatGPT, and Copilot, read-only, locked to your account, with sensitive data masked at the source.
Is Captello secure enough for enterprise procurement?
Yes. Captello is SOC 2 Type 2 and ISO 27001 certified and GDPR compliant, with enterprise single sign-on, the same controls that clear enterprise security review. It connects to the systems you already use across 9,000+ native integrations and 300+ registration integrations.
Does Captello cover the whole event, before, during, and after?
Yes. Captello runs pre-event targeting, onsite capture and engagement, meeting management, and post-event attribution in one platform, with an Event Operations track alongside. Attribution starts at the first badge scan and follows the conversation into pipeline, so the revenue picture covers what happened onsite, not only what was forecast before the event.
Is Captello recognized as a category leader?
Yes. Captello is the G2 Lead Retrieval category leader and a six-time consecutive high performer at 4.8, an Inc. 5000 company, and a proven industry leader with 10 years behind enterprise event programs at some of the world's biggest brands.