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Having the right lead retrieval solution is paramount to efficiency and overall event success. In this article, you'll learn 12 important differences between Universal Lead Retrieval and the default lead capture solution your trade show provider offers.

26 May 2020

12 Reasons you should never settle for the default lead retrieval solution

Having the right lead retrieval solution is paramount to efficiency and overall event success. In this article, you’ll learn 12…

Captello

On the surface, it probably seems like you're going have to spend more money than paying for the app provided by the trade show. That's not the case. What we found is that companies that use the trade-show-provided app end up spending 171% more than they would using a universal lead capture solution.

05 May 2020

De Facto VS Universal Lead Capture

On the surface, it probably seems like you’re going have to spend more money than paying for the app provided…

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When collecting leads at any event, you should have in mind the important qualifiers that should be the topic of discussion in your event space, or on the trade show floor. Once you get your leads, you've got a couple ways to qualify: through GRADING or SCORING.

01 May 2020

How to qualify your leads from trade shows and events

When collecting leads at any event, you should have in mind the important qualifiers that should be the topic of…

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Lead follow-up is crucial, so it's important to know exactly what you are getting with your provider. Make sure you understand the types of follow-up that they can provide and when they can provide it. Make sure you can personalize your follow-up.

30 Apr 2020

The Importance of Lead Follow-Up

Lead follow-up is crucial, so it’s important to know exactly what you are getting with your provider. Make sure you…

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Virtual, lead capture integrated activations provide additional entertainment, help collect additional qualifiers in the lead capture process, trigger automated workflows and create revenue streams for sponsors...

28 Apr 2020

Why You Should Use Activations at your Next Virtual Event

Virtual, lead capture integrated activations provide additional entertainment, help collect additional qualifiers in the lead capture process, trigger automated workflows…

Captello

35-50% of sales go to the vendor that responds first. If you're dealing with spreadsheets & manual data transfer, your competitors may have the upper hand.

27 Apr 2020

Are you still using spreadsheets to manage leads from events?

35-50% of sales go to the vendor that responds first. If you’re dealing with spreadsheets & manual data transfer, your…

Captello

If you're considering universal lead capture for your business, make sure you talk to your solutions provider about the level of integration that they can provide with the systems that you might use.

14 Apr 2020

Getting Lead Capture Integration Right

If you’re considering universal lead capture for your business, make sure you talk to your solutions provider about the level…

Captello

Is generic trade show lead capture still a viable option? There is a whole new world of lead capture and retrieval solutions for every program and budget, from something as simple as taking a picture of a business card to as sophisticated as a cloud-based software that can manage an entire exhibiting program. The important part is how they ensure overall event success.

20 Mar 2020

Exhibit City News: A Whole New World of Lead Capture & Retrieval

Is generic trade show lead capture still a viable option? There is a whole new world of lead capture and…

Captello

Many companies rely on events to generate enough leads to hit their sales goals for the year, which makes it all the more important to make informed decisions and plan strategically so every event counts and goals are met.

09 Mar 2020

Exhibitors: Sharpen your Tools and Outsmart Coronavirus

Many companies rely on events to generate enough leads to hit their sales goals for the year, which makes it…

Captello

Learn how a small company can do more business than companies twice the size, deliver the best 1st & 2nd impression, and convert prospects into raving fans.

18 Feb 2020

If you are planning to change one thing in your sales and marketing process, do this…

Learn how a small company can do more business than companies twice the size, deliver the best 1st & 2nd…

Captello

Captello Blog

12 Reasons you should never settle for the default lead retrieval solution

De Facto VS Universal Lead Capture

How to qualify your leads from trade shows and events

The Importance of Lead Follow-Up

Why You Should Use Activations at your Next Virtual Event

Are you still using spreadsheets to manage leads from events?

Getting Lead Capture Integration Right

Exhibit City News: A Whole New World of Lead Capture & Retrieval

Exhibitors: Sharpen your Tools and Outsmart Coronavirus

If you are planning to change one thing in your sales and marketing process, do this…

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